There's a Lot of McDonalds in...Your Kids.

Good news: McDonald's is now partnering with Florida elementary schools to offer "food" prizes: free Happy Meals with academic acheivement like As and Bs and few absences.

At first blush, I'm horrified. But thinking back, I remember getting Pizza Hut coupons for book reports in grade school. And those were awesome when I was a kid. (Then again, I used to love Dunkaroos and Fruit Roll-Ups, which you couldn't pay me to eat now.)

So is McDonald's program that bad of an idea?