Wes Anderson has released his new short, Hotel Chevalier. The short, starring Jason Schwartzman and Natalie Portman, was originally intended to accompany Wes Anderson's new film, The Darjeeling Limited (and in fact did so during the films festival run). In an interesting marketing move, Anderson has released the short for free download on iTunes, and is encouraging everyone to see it before they see the feature.
This marketing strategy is a unique take on film marketing, so far as I can tell. Apparently Portman only makes a brief cameo in the feature film, which stars Schwartzman's character. By providing it for free, Anderson is certain to stir up some buzz for his latest work.
Oh yeah, and Natalie Portman gets naked:
Friday, September 28, 2007
Wes Anderson's Gift For You
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